How to Start Podcasting – a step by step course to launch your own show!
- 3 Days: 18th & 25th April, & 2nd May
Adding a Podcast to your Digital Business Strategy – Why & How to start your own Podcast & Video
Podcasts are exploding and the barrier to entry is lower than ever. Just check out any of the stats on how much time professionals spend listening to podcasting and you’ll quickly realise there is huge potential in this evolving and maturing industry.
For SME and Sole traders, podcasts are an excellent way to market their product and services, build brand awareness, tell their story, and attract customers.
For larger companies, creating a podcast for their internal communications and employee engagement is also on the increase and a great way for the company to share their values, goals, objectives with every employee in an authentic way.
Top 3 Learning Outcomes
- Podcast Editing and Production
- Workflow Creation
- Marketing & Advertising Podcasting
Who Should Attend?
Anyone interested in starting their podcast!
In this 3 day course, Rob will bring you through everything you need to know to launch your podcast. By the end of the course, you will have your first episode recorded and be ready to launch!
Over the course, participants will learn about why and how to create a podcast.
This is a highly interactive course where attendees will create audio content, edit it, add intro and outros and cut the final version of the episode.
Once done, attendees will walk through how to get this added to their media host and distributed to podcast platform (Applepodcast, Spotify, etc)
- Schedule Outline: Day 1:
- Why create a podcast for your business/brand?
- Define your podcast why statement?
- Understanding everything you need to get started
- Answering Key Questions
- How to get started
- Hardware Equipment, Software
- Recording Audio & Transferring to Editing SW
- Setting Homework!
Schedule Outline: Day 2:
- Review Day 1 & Check-in, Q&A
- Editing – Hands-on working session using Audacity (attendees will need to download this to their laptops before the course)
- Post-Production Tips & Tricks
- Setting up on Media Hosts & Distribution
- Setting Homework
Schedule Outline: Day 3:
- Review Day 1&2 – Check-in, Q&A
- Process & Workflow Guide – Tools to use
- Marketing & Advertising
- Interview Preparation Questions
- How to monetize
- Finalize episode for launch
- Q&A & Next Steps
About the Trainer
Rob O’Donohue (AKA Rob of the Green) started Podcasting in 2016 as a passion project as he wanted to change from consumer to producer of podcasts. Since then he released over 200 episodes over 5 different shows, interviewed highly successful leaders from across the world, learned a lot and made many mistakes doing so. To keep in line with the theme of continuous improvement and helping others get better (1% or more), Rob has started to run podcast workshops in 2019, to individuals and groups to help them get their podcast journey started or improve upon what’s already in place.
This course can also be run as an in-company programme delivered on-site to meet your specific requirements. For more information on in-company delivery, or if you have any questions regarding this course, please Click Here.
About this Form
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